Smarter Living Starts Here — Discover the Joseph Joseph Collection at LX2001

If you've ever wished your kitchen, bathroom, or laundry room just worked better, Joseph Joseph has been quietly solving those frustrations for years. Known for their clever, design-led approach to everyday home products, Joseph Joseph turns the mundane into something genuinely satisfying to use. At LX2001, we're proud to stock a curated range of their best — here's a look at what's in store.

Kitchen Innovation, Reimagined

Joseph Joseph's kitchen range is where their design philosophy really shines. The Spiro Spiraliser makes healthy eating effortless, turning vegetables into noodles in seconds. The Bloom Steamer brings elegant, healthy cooking to your stovetop, while the Multi-Grip Mandoline gives you precision slicing with safety built right in.

For the organised cook, the EXP Cookware Organiser keeps lids and pans neatly stacked, and the BLOX 7-Piece set brings a modular, space-saving approach to food storage. The Nest Measures in Opal are a fan favourite — a set of measuring cups and spoons that nest together beautifully, saving drawer space without sacrificing style.

Don't overlook the Elevate Egg Spatula and Elevate Carousel in Sky — part of Joseph Joseph's iconic Elevate range, designed with hygienic, off-counter tool rests built into every utensil.

Fridge & Pantry Organisation

A tidy fridge is a game-changer, and the FridgeStore Rotating Organiser and FridgeStore Small Storage make it easy to keep everything visible and accessible. No more forgotten leftovers or mystery containers — just a fridge that actually makes sense.

Bathroom Essentials with a Difference

Joseph Joseph brings the same thoughtful design to your bathroom. The Toothbrush Caddy (available in Ecru and Black), Bathroom Caddy, and Soap Pump in Ecru form a cohesive, minimal bathroom set that looks as good as it functions. Clean lines, quality materials, and clever details — exactly what you'd expect from the brand.

Laundry & Beyond

The TOTA 60-Litre Laundry Basket in Black is a standout — a generous, well-designed laundry solution that doesn't look out of place in a modern home. Paired with the Stretch Black (a flexible, expandable storage solution), it's proof that even the utility spaces in your home deserve great design.

Why Joseph Joseph?

Joseph Joseph products are designed by twin brothers Richard and Antony Joseph, with a simple mission: to make everyday tasks easier and more enjoyable. Every product is the result of genuine problem-solving — which is why once you own one, you tend to want the whole range.

Shop the Joseph Joseph Collection

Browse the full range at LX2001.co.nz and find the pieces that'll make your home work smarter.